Google Ads and Google Gemini Chat Model integration

Overview Stop guessing your agency's actual margins. This workflow acts as a centralized financial brain for digital marketing agencies. It aggregates real-time data from your time-tracking, ad platforms, and payment processors to calculate precise profitability metrics (Gross Profit, Net Margin, ROAS, and Efficiency). It doesn't just crunch numbers; it uses Google Gemini to act as a virtual CFO, analyzing the data and sending an executive summary to Slack with actionable insights, while simultaneously archiving the data to Google Sheets for historical trending. Key Features Multi-Source Aggregation: Pulls data from Facebook Ads, Google Ads, Shopify, Stripe, and Clockify. Smart Cost Allocation: Automatically calculates overhead (default 30%) and software costs against your gross revenue. AI Analysis: Uses Google Gemini to review the calculated metrics and draft a "Human-readable" executive summary for Slack. Dual Output: Sends instant alerts to Slack and logs granular data to Google Sheets. How to Setup Configure Credentials Ensure you have authenticated credentials for: Clockify Stripe & Shopify Facebook Marketing API & Google Ads Google Sheets & Google Gemini (PaLM) Slack Prepare Google Sheet Create a new Google Sheet with the following headers in Row 1: timestamp, date, totalRevenue, totalAdSpend, facebookAdSpend, googleAdSpend, totalTimeCost, grossProfit, profitMargin, roas. Adjust Logic Configuration Open the "Code in JavaScript" node. At the very top, you will see a CONFIG object. Edit these values to match your agency's model: const CONFIG = { platformFeeRate: 0.029, // Stripe/Shopify fees monthlySoftwareCosts: 500, // Fixed monthly SaaS costs overheadRate: 0.30, // Overhead % (rent, admin, etc) minProfitMargin: 20 // Target margin % }; Remove Mock Data The template includes "Set" nodes with mock data for testing purposes. Simply bypass these nodes and connect the API nodes directly to the "Merge" node when you are ready to go live.

Automate Google Ads Search Term Analysis and Send Insights to Slack Stop manually digging through endless Google Ads search term reports! 📊 This workflow puts your brand campaign analysis on autopilot, acting as an AI-powered performance marketer that works for you 24/7. This template fetches your recent search term data, uses AI to identify wasted ad spend and new keyword opportunities, and delivers a concise, actionable report directly to your Slack channel—complete with buttons to approve the changes. ⚙️ How it works This workflow connects to your Google Ads account to pull search term data from your brand campaigns. It then feeds this data to Google Gemini with a specific prompt to: Identify Non-Brand Keywords: Isolate all search terms that are not related to your brand. Calculate Wasted Spend: Find terms with zero conversions and sum up the total cost. Flag Opportunities: Highlight non-brand terms that are converting for manual review. Send to Slack: Format the findings into a beautiful, easy-to-read Slack message with interactive buttons to approve adding the wasteful terms as negative keywords. 👥 Who’s it for? PPC & SEM Managers: Save hours each week by automating the search query mining process. Performance Marketers: Instantly spot and plug budget leaks in your brand campaigns. Digital Marketing Agencies: Provide proactive, data-driven insights to clients with zero manual effort. 🛠️ How to set up This is an advanced workflow that requires several connection points. Setup involves connecting your Google Ads account, providing your Manager and Client IDs, specifying which campaign and brand terms to analyze, configuring the direct API call with your developer token, and finally connecting your Slack workspace. 👉 For a detailed, step-by-step guide, please refer to the yellow sticky note inside the workflow.